Biddable Manager
Resolution Media is Omnicom Media Group UK’s (OMGUK) performance media specialist team and works across some of the world’s most famous brands with OMGUK agencies – OMD, Manning Gottlieb OMD, PHD Media, Hearts & Science.
As we continue to develop the Resolution Media UK proposition, we are looking for a talented Biddable Manager to join our Manchester team. Whether you specialise in Paid Search, Paid Social or have experience across both – we want to hear from you.
This is an exciting opportunity to become a key part of a small but fast-growing Manchester team with the vast career development opportunity offered through Omnicom Media Group as one of the world’s leading media networks. As the shape of the Manchester team evolves, you will have the opportunity to shape your role and how it evolves within the team.
You’ll work closely with OMGUK agency performance teams and the OMGUK central Resolution team to support the development and delivery of best in class biddable strategy for clients across the group. You’ll also have the opportunity to cross skill across biddable and gain exposure to wider digital and offline channels.
You will be comfortable working autonomously and able to effectively create and prioritise workload, showing initiative by establishing defined ways of working. This will be a fluid role, with unique opportunity to work across a variety of agencies and clients, therefore agility and an enthusiasm to embrace change is key.
At OMG, UK we have an underlying belief that our agencies and specialist services should reflect the society in which we live. Be that Age, Disability, Education, Ethnicity, Gender, Gender identity, National Origin, Religion or Sexual Orientation. Simply, we believe that Inclusion and Diversity makes for a more stimulating and inspiring working environment, where people are treated with respect and can be comfortable being themselves. Embracing these different approaches and thinking helps deliver tangible and positive results for us and our clients’ businesses.
We are keen to encourage applicants from people from all walks of life and we want you to be at your best throughout the recruitment process, please discuss any specific adjustments with your Talent Acquisition team member or if you would prefer, please reach out to beyourbest@omnicommediagroup.com to let us know to let us know (confidentially) how we can help you.
Responsibilities
Expertise in at least one of the above with experience across the other
Understanding of the broader digital spectrum, marketing mix & media planning process
Excellent verbal & written communication skills to effectively articulate and present to a wide range of stakeholders
An analytical mind, enjoying working with large data sets to identify the drivers behind data trends, correlations, variations and outliers. You’ll use these learnings to form actionable insights
Strong attention to detail to complete tasks in an accurate manner and spot key detail within large sets of qualitative and quantitative information
Problem solving ability, applying structured techniques and proactively looking to find solutions to resolve issues
Effective organisation skills with the ability to multi-task and prioritise workload
Experience working within with direct (Google Ads, Bing Ads, Power Editor) and third party (Search Ads 360, Kenshoo, Marin) bid management platforms
Experience working with ad serving platforms and trafficking processes
Understanding of on-site analytics and platforms – Google, Adobe Analytics
Knowledge of search intelligence tools such as Adthena, SEMRush & Hitwise.
Proficient in Excel and Powerpoint with the ability to produce effective presentation materials
Requirements
Respond to briefs, collaborating with cross media teams as required
Create media plans with clear rationale on media choices and budget allocations
Ensure campaigns are built and activated on time, aligned with wider media plans and flighting
Develop strong relationships with internal and external teams
Work closely with media owners to ensure OMG are abreast of any new opportunities
Carry out keyword research and copywriting for ads, ensuring compliance and approval
Conduct audience research and activation against identified segments
Drive forward feature adoption and maturity, enabling advanced tactics
Implement processes to manage campaign budgets and pacing, avoiding under/overspends
Create and follow checklists to ensure accuracy across campaign setups
Build out or reconfigure account structures to drive optimal performance
Analyse and optimise across live accounts daily to ensure performance is aligned to client KPIs and business objectives, providing performance insights to the client and internal teams
Implement a structured test and learn schedule, regularly running multivariate experiments and building on learnings to inform future campaign testing
Coordinate and present weekly reports, PCAs and QBRs to agency teams and clients
Facilitate the smooth administration of financial reconciliations across campaigns managed
Regularly share knowledge on latest channel news and developments with the wider team, including POVs
Own and champion a selected emerging area of biddable
Contribute towards new business activities when required
What we offer
• 27 days holiday + the opportunity to ‘buy or sell” up to 5 extra days a year.
• Bupa private medical cover.
• Life Assurance cover.
• Cycle-To-Work scheme.
• Season Ticket Loan.
• Gym membership discounts
• Daily bursary to be used for meals in the Canteen
• Full-day holiday for your birthday