Daryna

Halieieva

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Hybrid

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Full time

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Description

Dear Hiring Manager,
I am writing to apply for this position as it can be an interesting position for me to start my life after
running from war in Ukraine. I would like to work at this role at this market.
I have experience working in FMCG for worldwide companies in Ukraine and Moldova. Which helped me
to understand the basics of marketing, such as strategy, consumers, and brand. Yes, it’s not
experience in the tech industry, tech retail, digital marketing or ad agencies but I was working fron the
side of client with ad agencies and the result of their work was our cooperation.
Last few months were taught as on the 24th of February the war started and the market changed
very fast. So, at this moment my experience including marketing during was. Because of war
consumers and products changed on 100%. For example, as rockets destroyed the main factory of
glass bottles, we must have looked for options to replace these volumes and support our sales. Also,
the lack of drivers and petrol made us with the team to each for different opportunities in very short
terms. And, we had to rebuild our portfolio in few weeks. So, everything changed on one second and it
was necessary to make decisions very fast and look for different options. That’s why I can learn new
things very fast.

Thank you for your consideration and time. I’m looking forward to hear from you!

Sincerely,
Daryna Halieieva

Experience

Tools used

Confident user of programs: Nielsen, QlikView, Effie, 1C, Office

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