Search Account Manager
The role will involve planning and management of multiple high-profile search accounts primarily focusing on PPC. Ensuring strategy is maintained across all areas of Google, YouTube, AMS and Bing.
Translating client briefs into cohesive and innovative approaches for each of your clients and following through to ensure that the production is delivered via our Operational arm, Annalect Markets. Reporting back both internally and externally on progress as well as highlighting new opportunities for clients across all areas of search.
Responsibilities
• Development of all aspects of search account opportunities; bidding, automation (use of SA360/Marin), strategy (supported by Paid Search Director) and planning in order to meet client KPIs
• Manage flow of communications to and from clients, including meetings, presentations and reporting
• Manage internal flow of communications between wider Client Teams and direct PPC reports; providing direction and project management of account workflow to junior members of the team and via Annalect Markets
• Work closely with your direct and wider PPC team to ensure best practice and consistent performance is followed across your clients
• PHD are constantly seeking out new business and therefore the role will also involve supporting new business pitches when required.
• Working alongside planners and buyers in all media will allow the successful candidate to learn how search marketing fits into the bigger picture of media and you will have the opportunity to work alongside all forms of media buying.
• PHD expects new and innovative solutions to be delivered for our clients and you will be expected to keep abreast of new search opportunities becoming available within the market
• Manage flow of communications to and from clients, including meetings, presentations and reporting
• Manage internal flow of communications between wider Client Teams and direct PPC reports; providing direction and project management of account workflow to junior members of the team and via Annalect Markets
• Work closely with your direct and wider PPC team to ensure best practice and consistent performance is followed across your clients
• PHD are constantly seeking out new business and therefore the role will also involve supporting new business pitches when required.
• Working alongside planners and buyers in all media will allow the successful candidate to learn how search marketing fits into the bigger picture of media and you will have the opportunity to work alongside all forms of media buying.
• PHD expects new and innovative solutions to be delivered for our clients and you will be expected to keep abreast of new search opportunities becoming available within the market
Requirements
• Professional, hardworking, collaborative and confident individual who is bright, diligent, enthusiastic, proactive and able to use their own initiative
• Must have capacity to work under pressure and be self-motivated
• Demonstrate a clear willingness and ability to get on with people of all levels
• Able to multi-task, have a good level of common sense and prioritise workloads
• Have tact, good judgement and able to deal with confidential issues
• Be solutions focused, forward thinking and exceptionally organized
• Microsoft Office 365 proficient (Excel, Outlook, Word, Powerpoint, Teams, Hive etc)
• A strategic and creative thinker who pushes themselves to learn and seek out new and innovative search opportunities
• Confidence and gravitas to communicate with, and present to clients and senior internal stakeholders
• Effectively manage client relationships
• A pioneering approach of finding a better way wherever possible
• Commercial awareness and client focus
• Ability to work within a team
• Excellent verbal and written communication skills
• Results orientated, with strong planning and organisational skills
• Must have capacity to work under pressure and be self-motivated
• Demonstrate a clear willingness and ability to get on with people of all levels
• Able to multi-task, have a good level of common sense and prioritise workloads
• Have tact, good judgement and able to deal with confidential issues
• Be solutions focused, forward thinking and exceptionally organized
• Microsoft Office 365 proficient (Excel, Outlook, Word, Powerpoint, Teams, Hive etc)
• A strategic and creative thinker who pushes themselves to learn and seek out new and innovative search opportunities
• Confidence and gravitas to communicate with, and present to clients and senior internal stakeholders
• Effectively manage client relationships
• A pioneering approach of finding a better way wherever possible
• Commercial awareness and client focus
• Ability to work within a team
• Excellent verbal and written communication skills
• Results orientated, with strong planning and organisational skills
What we offer
We encourage everyone at PHD to work flexibly within the working week. We call this core hour working, meaning you can request a flex the start and end times of your working day around the core hours of 10.30am to 4.30pm.
In addition to the statutory Bank Holidays, we offer 27 days annual leave per calendar year, and the option to buy more. We offer a number of other benefits, including but not limited to: life insurance, BUPA health cover, stakeholder pension, enhanced maternity, paternity and shared parental leave.
This job description is not intended to be restrictive and is a guideline to the duties in this role. The Company may amend or vary your job description and may assign you additional tasks and duties which are commensurate with this job description at its sole discretion from time to time. You are expected to be flexible to meet the changing needs of the business.
In addition to the statutory Bank Holidays, we offer 27 days annual leave per calendar year, and the option to buy more. We offer a number of other benefits, including but not limited to: life insurance, BUPA health cover, stakeholder pension, enhanced maternity, paternity and shared parental leave.
This job description is not intended to be restrictive and is a guideline to the duties in this role. The Company may amend or vary your job description and may assign you additional tasks and duties which are commensurate with this job description at its sole discretion from time to time. You are expected to be flexible to meet the changing needs of the business.