Global SEM Specialist
About Mettler Toledo:
METTLER TOLEDO is a leading global supplier of precision instruments and services. We are recognized as an innovation leader and our solutions are critical in key R&D, quality control, and manufacturing processes for customers in a wide range of industries including life sciences, food, and chemicals. We operate throughout the world with a culture shaped by innovation and international flair.
Equal Opportunity Employment:
We promote equal opportunity worldwide and value diversity in our teams in terms of business background, area of expertise, gender and ethnicity. For more information on our commitment to Sustainability, Diversity and Equal Opportunity please visit us here.
Responsibilities
Our Opening and Your Responsibilities:
– Working closely with internal and external stakeholders in order to develop and execute search strategies and campaigns performance (SEA/PPC/Display) with the purpose of exceeding lead generation and ROI goals.
– Hands on implementation of paid search and GDN display campaigns, including proper setting and execution, keyword research and list development, bid management, performance analysis, and optimization.
– Conducting A/B testing of ads and landing pages to ensure data-driven decision making.
– Analyzing performance data, formulating insights, and translating them to actionable next steps.
– Assisting with build and maintaining project management processes that streamline SEA & Display initiatives.
– Budget forecasting, monitoring & adjustment.
– Creating communication material for our stakeholders.
– Keeping abreast of new SEA trends.
– Working closely with internal and external stakeholders in order to develop and execute search strategies and campaigns performance (SEA/PPC/Display) with the purpose of exceeding lead generation and ROI goals.
– Hands on implementation of paid search and GDN display campaigns, including proper setting and execution, keyword research and list development, bid management, performance analysis, and optimization.
– Conducting A/B testing of ads and landing pages to ensure data-driven decision making.
– Analyzing performance data, formulating insights, and translating them to actionable next steps.
– Assisting with build and maintaining project management processes that streamline SEA & Display initiatives.
– Budget forecasting, monitoring & adjustment.
– Creating communication material for our stakeholders.
– Keeping abreast of new SEA trends.
Requirements
What You Need to Succeed:
– 2 years of professional experience in SEM / SEA / PPC – preferably in an agency.
– Very good knowledge of Google Ads and Google Display Network (GDN).
– Very good knowledge of MS Excel.
– Fluency in English (B2/B2+ level).
– Strong communication skills, attention to detail, and accuracy.
– Ability to work well independently as well as in a cross-cultural team.
Nice to have:
– Working experience in the following tools is a plus: Skai (former Kenshoo), Bing, Yandex, Yahoo JP, Google Analytics, Adobe Analytics, LinkedIn Advertising
– 2 years of professional experience in SEM / SEA / PPC – preferably in an agency.
– Very good knowledge of Google Ads and Google Display Network (GDN).
– Very good knowledge of MS Excel.
– Fluency in English (B2/B2+ level).
– Strong communication skills, attention to detail, and accuracy.
– Ability to work well independently as well as in a cross-cultural team.
Nice to have:
– Working experience in the following tools is a plus: Skai (former Kenshoo), Bing, Yandex, Yahoo JP, Google Analytics, Adobe Analytics, LinkedIn Advertising
What we offer
Our Offer to You:
– Stable employment conditions on the basis of the contract of employment (umowa o pracę) and attractive salary.
– Home office (hybrid model).
– Annual bonus.
– Possibility to learn tools from the global markets, learn and work in scrum methodology.
– Cool boss – said by the Team not HR :-)
– Medical care with the dental package.
– Life insurance.
– Sport card / Benefit platform
– Language courses.
– Flexible working hours.
– An interesting and challenging career in a successful leading global organization.
– Stable employment conditions on the basis of the contract of employment (umowa o pracę) and attractive salary.
– Home office (hybrid model).
– Annual bonus.
– Possibility to learn tools from the global markets, learn and work in scrum methodology.
– Cool boss – said by the Team not HR :-)
– Medical care with the dental package.
– Life insurance.
– Sport card / Benefit platform
– Language courses.
– Flexible working hours.
– An interesting and challenging career in a successful leading global organization.